Best Western Pier Point Inn

Highlights:

• Turnkey Property With Updated Interior In 2025
• Fully Staffed With Absentee Owner
• Exceptional River Views Allow Tiered/Peak Pricing
• Primary Drive-To Market for Eugene & Portland
• Conference & Event Space Captures Regional Demand
• Florence Dunes Attracts International Destination Visitors
• Convenient Highway 101 Frontage & RV Parking
• On-Site Riverfront Cottage For Additional Rental Key
• All Property Tours Must Be Arranged Through The Broker.

Description:

Best Western Pier Point Inn is a 55-key, select-service hotel located on 5.44 fee-simple acres along Highway 101 in Florence, Oregon. The property offers interior and exterior corridor access, with a mix of king, queen, balcony, kitchenette, and accessible rooms. On-site amenities include an indoor heated pool, hot tub, dry sauna, fitness center, complimentary hot breakfast, guest laundry, and a separate three-bedroom riverfront cottage for owner use or as an additional key. The hotel features 2,950 square feet of riverview meeting and event space, capturing regional conference, group, and business demand. Capital improvements completed in 2025, including updated guestroom finishes and main building infrastructure, reduce near-term capital expenditure needs. The property operates under absentee ownership with a full on-site staff, providing a seamless operational transition.

Situated directly on the Siuslaw River, the hotel captures year-round leisure, group, and commercial lodging demand, anchored by historic Old Town Florence, the Oregon Dunes, and PeaceHealth Peace Harbor Medical Center. Located 60 miles from Eugene via Highways 126 and 101, the property serves as a primary coastal drive-to getaway for major Oregon metro areas, attracting couples, families, business, and groups year-round.

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