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In today’s fast-evolving real estate landscape, technology is no longer an option; it’s a necessity. Brokerages that embrace cutting-edge digital solutions can stay ahead of the curve, streamline operations, and deliver exceptional value to clients. Brevitas, a leader in real estate technology, is transforming how brokerages build and manage their online presence through dynamic white label platforms. Not only can Brevitas power the central brokerage platform, but it can also create customized websites for satellite franchises, giving real estate groups the flexibility and scalability they need.


What is a Brevitas White Label Real Estate Portal?


A white label real estate portal from Brevitas is a fully customizable and branded platform designed to meet the unique needs of real estate brokerages. Unlike generic solutions, a Brevitas white label platform seamlessly integrates with your existing systems and offers a suite of powerful tools for marketing, reporting, agent performance, and client engagement. It serves as a tailored solution that elevates a brokerage’s brand while providing the functionality necessary for success in the modern real estate market.Real-World Success: Coldwell Banker Commercial and Coldwell Banker Luxury


Brevitas’ white label solution is trusted by industry leaders, including Coldwell Banker Commercial and Coldwell Banker Global Luxury, who have leveraged the platform to power their primary brokerage sites as well as create smaller, franchise-specific websites for satellite offices.


Coldwell Banker Commercial: Coldwell Banker Commercial has utilized Brevitas’ technology to create a comprehensive platform that showcases their extensive commercial real estate listings while delivering a seamless experience for users and agents alike. The site emphasizes performance, scalability, and functionality, enabling Coldwell Banker Commercial to stay competitive in a highly specialized sector.

Coldwell Banker Global Luxury: Focused on the high-end residential market, Coldwell Banker Global Luxury leverages Brevitas’ white label technology to deliver an elegant and immersive experience tailored to affluent clients. The site balances luxury branding with powerful tools that support property search, agent connectivity, and lead generation.

These examples show how Brevitas can power the main brokerage platform while simultaneously building out smaller, customized sites for satellite franchises, ensuring a cohesive brand experience across all touchpoints.

The Brevitas Advantage: Customized Solutions for Brokerages

Brevitas’ white label real estate portal offers brokerages several key advantages, enabling them to remain competitive and operate more efficiently in the digital age.


1. Tailored Marketing Tools to Elevate Your Brand


Brevitas allows brokerages to fully customize their platform to reflect their brand’s identity, tone, and vision. Whether it’s through powerful visual design options or multi-channel marketing tools, Brevitas ensures that your platform is an extension of your brand.


Consistent Branding: Every element of the site, from logos to property listings, can be customized to match your corporate identity. This ensures consistency whether you’re creating the main brokerage site or launching a microsite for a local office.

Multi-Channel Engagement: Engage clients across multiple platforms—social media, email, and the website—giving you the ability to capture leads wherever they are most active.

Integrated Lead Generation: Advanced lead generation tools help drive traffic and convert visitors into clients, directly integrating with your CRM to simplify follow-up.


2. Automated and Transparent Reporting


Tracking the success of marketing efforts, agent performance, and client engagement is crucial for any brokerage. Brevitas makes this easy with advanced reporting tools that are fully integrated into the platform.


Automated Reports: The platform automates the reporting process, giving real-time insights into key performance metrics like site traffic, agent activity, and client engagement.

Data-Driven Insights: Interactive dashboards help you make informed decisions quickly, providing the necessary data to refine your marketing and operational strategies.

Compliance and Security: With built-in compliance features, you can rest assured that all your activities are aligned with industry standards and legal requirements.


3. Boosting Agent Performance 

A well-functioning brokerage needs its agents to perform at their best. Brevitas’ white label portal equips agents with all the tools they need to succeed while enabling leadership to track and optimize performance.


Training and Resources: Brevitas offers training modules and ongoing support to ensure agents are comfortable using the platform and can maximize its potential.

Collaboration Features: The platform facilitates easy communication between agents, fostering collaboration and sharing of valuable insights.

Performance Monitoring: Leadership can track agent performance through detailed reports and provide feedback, helping to improve efficiency and results across the board.


4. Seamless Integration with Satellite Franchises

Brokerages often have satellite offices that require their own localized online presence. Brevitas makes it easy to build additional sites for these franchises without losing brand cohesion.


Centralized Control, Local Customization: Brevitas allows the main brokerage to maintain central control over branding and high-level functions while giving individual franchises the ability to tailor their sites to local markets.

Shared Data, Unified Operations: Franchise sites can seamlessly integrate with the main platform, ensuring that all data, from property listings to client information, flows smoothly between the main brokerage and its satellites.


The Power of Three: How Brevitas’ Tools Work Together 

At Brevitas, we offer a unified platform where three critical tools work hand-in-hand to ensure success for brokers and agents. Our Email Marketing, Landing Pages, and Dealrooms are designed to create a seamless workflow from lead generation to deal closing.


Email Marketing: Our email campaigns allow agents to send custom-branded emails, automatically pulling in listing information through liquid variables. Every email you send is designed to funnel potential buyers to your landing pages.

Landing Pages: Once a lead clicks through, they arrive at a professional, highly-targeted landing page showcasing your listing. There are no distractions—just links to essential information like your profile, listing details, and contact forms.

Dealrooms: When a buyer expresses interest, they can enter a secure Dealroom where all communications, documents, and negotiations are handled, keeping everything organized in one place. This end-to-end solution simplifies transactions and speeds up deal closure.


Conclusion: Future-Proof Your Brokerage with Brevitas White Label Solutions 


As real estate brokerages continue to navigate a rapidly changing market, the need for robust, tech-enabled solutions has never been greater. Brevitas’ white label portals empower brokerages to create a tailored online presence that not only enhances their brand but also drives performance, efficiency, and transparency.


Whether you’re managing a large, multi-office operation or looking to provide localized solutions for satellite franchises, Brevitas offers a flexible, scalable platform that meets your needs. With proven success powering platforms like Coldwell Banker Commercial and Coldwell Banker Global Luxury, Brevitas stands ready to help you transform your brokerage with the technology of tomorrow.


Explore how Brevitas’ white label real estate platform can redefine your business today. Visit Coldwell Banker Commercial and Coldwell Banker Global Luxury to see the power of Brevitas in action.

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