As Director of Marketing & Operations, Genevieve is responsible for overseeing and facilitating marketing initiatives and business operations for the company. Her focus is on strategy and content creation with the goals of increasing brand awareness, and supporting the business development pipeline. Deliverables include social media management, creation of marketing materials, finances and .

Genevieve is a public relations and marketing specialist with more than ten years in the industry, as well as an entrepreneur. Seeing a niche in the New Orleans market she could fulfill, she founded Uptown PR in 2011, and KINDRED Studios at the end of 2014. Joining the Urban Properties team allowed her to blend her love of real estate and business, while utilizing her marketing expertise to further promote the brand.

A native New Orleanian, Genevieve moved back to her hometown in 2010, after attending Auburn University and receiving a Bachelor of Arts degree in Public Relations from The University of Alabama and cutting her teeth in public relations (with a focus on architecture/design and retail/fashion) in Birmingham, AL.

A Pilates and kickboxing instructor for fun, you can find Genevieve on her mat in a yoga class or soaking up local culture in her uptown neighborhood with her family.